Collaboration between JINGDONG Property and JINGDONG Logistics marks milestone investment
JD.com (JINGDONG), a technology-driven enterprise focusing on supply chain solutions, has officially opened its new warehouse in Dubai. The site, inaugurated on 8 August, represents the group’s first property investment in the UAE through JINGDONG Property and is managed by JINGDONG Logistics.
The warehouse, based in Dubai’s Jebel Ali Free Zone, covers an area of over 10,000 square metres and expands JD.com’s UAE network to six facilities. Its digitalised operations model, supported by real-time inventory systems, drives superior performance and traceability. Already handling almost one million items for a major electronics brand, the warehouse consistently maintains an outbound punctuality rate exceeding 99.9%.
The JoyLogistics solution from JINGDONG Logistics ensures optimised space usage and tighter inventory control, providing customers with greater flexibility in handling seasonal demand changes and complex product requirements.
This new warehouse is the next step of JD.com’s strategy to build its logistics business across the UAE, Saudi Arabia, and Turkey, enhancing inter-market movement and operational synergies. JINGDONG Property is actively scaling its presence in the region, including plans for a 70,000 sqm smart logistics hub in Abu Dhabi in partnership with Abu Dhabi Airports Free Zone (ADAFZ). JoyLogistics offers end-to-end logistics services, integrating international freight (sea, air, express) with last-mile delivery and bonded warehousing, supporting seamless B2B and B2C operations in the Middle East.
Feng Guo, General Manager of Middle East, JD.com, said: “The investment marks a strategic milestone in our long-term investment and growth in the Middle East, enhancing the existing operational footprint to support greater regional scalability and trade. We are investing not just in physical infrastructure, but in the long-term digital transformation of the region’s logistics landscape, empowering cross-border trade and supply chain transformation.”
Charlie Peng, Head of Middle East at JINGDONG Logistics, said: “JD.com brings nearly two decades of global supply chain experience. We are renowned for speedy, trustworthy and tech-driven solutions, with a strong track record in building smart logistics ecosystems across e-commerce, electronics, FMCG, apparel, and automotive sectors. Dubai’s location at the crossroads of Asia, Africa, and Europe, combined with JAFZA’s status as a tax-free zone, makes our warehouses an ideal choice to serve multinational corporations seeking to expand or optimize their presence in the Middle East and beyond.”
